The Results
A much faster, high performing website that enhanced Adgoji’s brand identity and credibility. The platform was made more comprehensive through illustrations that zoom in on specific features, and requesting a demo was made easy. The new website was launched in January 2024, and the results were impressive. According to the website traffic statistics, Adgoji’s website saw a significant increase in:
Visitors
The number of unique visitors to the website increased by 75% in the first month after the launch, and by 123% in the second month.
Engagement
The average time spent on the website increased by 40% in the first month, and by 60% in the second month. The bounce rate (the percentage of visitors who leave the website after viewing only one page) decreased by 25% in the first month, and by 35% in the second month.
Conversions
The number of sign-ups to Adgoji’s platform increased by 51% in the first month, and by 87% in the second month. The number of leads generated from the website increased by 60% in the first month, and by 104% in the second month.