Sunshower

Experience the power of Sunshower in a digital showroom

Client

Sunshower

Industry

Healthcare
Engineering

Services

Experience design
Web Design
Online Brand Identity
UX optimization
UI Design dealer portal

The Client

Sunshower makes the positive effects of sunlight part of your daily shower ritual, thanks to a balanced combination of heating infrared light and low-dose UV light. The company was established in 2003, and since then has grown into a 45-strong team, on a mission to expand in Europe and conquer the world.

The Challenge

The Sunshower models had undergone quite some developments over the years, the website however had not. The main purpose of the website is for visitors to be able to experience Sunshower in a digital environment. The website did not deliver the right message. It was very dark and did not match the light and warm feeling of Sunshower. It was hard to navigate becasue there was no clear UX path. From a technical perspective it was buggy, slow, and not built responsive for mobile users. This did not match with the modern and high-end products they were trying to display.

The Result

By creating a warm and inviting online brand identity, we were able to truly tell the right story and succesfully display the products in a digital environment. We focussed on messaging, the UX paths, and informing without overwhelming. The result is a user friendly and delightful visual experience.

We have developed a digital environment with a high-end and minimalist appearance

All products have an informative detail page covering all the technical specifications of the product. Sunshower sells B2B, but now the end user can conduct online research before visiting a dealer. Social proof was added in the form of customer reviews and sharing their high customer satisfaction from an independent review platform.

Diving into the benefits of infrared light and UV-light

You might wonder, what are the different benefits of Infrared light and UV-light? The new website was all about delivering an enticing visual experience, so we designed an engaging section to switch between the main value proposition of both light types, and linking to a more elaborate page diving into all the benefits.

Discover which Sunshower model meets your needs using the online tool

We have designed an easy-to-use online tool to assist the customer in finding the Sunshower model that best suits their situation. From the result, the user can navigate to the product detail page or browse the entire collection.

A dealer portal enabling the self-managing of orders, service requests and more

The importance of a good user experience applies not only to the commercial side of the website. We have designed an easy-to-use dealer portal, allowing dealers to manage product orders, promotional materials, manuals, instructional videos, service requests, and more on their own. Each dealer can assign an administrator to manage the accounts of their own salespeople.