adgoji

104% leads increase after website redesign for adgoji

+123%

Traffic increase

+87%

Sign ups

+104%

Leads increase
The Client

Adgoji is a digital advertising platform that helps businesses reach millions of people online with minimal effort. They offer a simple and intuitive interface, smart optimization tools, and transparent reporting to help advertisers achieve their goals.

The Challenge

Adgoji’s website was outdated and lacked the features and functionality that reflected its innovative and user-friendly ad platform. It did not showcase adgoji’s value proposition, benefits, platfrom functionalities and customer success stories effectively. As a result, they were missing out on potential customers and losing ground to its competitors.

Adgoji hired us to redesign the website and improve its online presence. We conducted a thorough analysis of Adgoji’s business, target audience, and competitors, and developed digital strategy that aligned with their vision and goals.

The Results

A much faster, high performing website that enhanced Adgoji’s brand identity and credibility. The platform was made more comprehensive through illustrations that zoom in on specific features, and requesting a demo was made easy. The new website was launched in January 2024, and the results were impressive. According to the website traffic statistics, Adgoji’s website saw a significant increase in:

 

Visitors

The number of unique visitors to the website increased by 75% in the first month after the launch, and by 123% in the second month.

 

Engagement

The average time spent on the website increased by 40% in the first month, and by 60% in the second month. The bounce rate (the percentage of visitors who leave the website after viewing only one page) decreased by 25% in the first month, and by 35% in the second month.

 

Conversions

The number of sign-ups to Adgoji’s platform increased by 51% in the first month, and by 87% in the second month. The number of leads generated from the website increased by 60% in the first month, and by 104% in the second month.

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“Mars did an amazing job with our website. They understood our needs and delivered a website that exceeded our expectations. Our website is now faster, better, and more comprehensive than ever before. We have seen a huge boost in our traffic, engagement, and conversions, and we are confident that our website will help us grow our business and reach new heights.”

Alexander van Elsas

CEO Adgoji

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