Driving 104% more leads: Adgoji’s website transformation
Client
Adgoji
Industry
Tech innovation
Services
Digital strategy
Web design
Web development
Messaging framework
Product illustrations
The Client
Catalyze empowers innovative companies to achieve their goals. By blending scientific knowledge with business strategy, they’ve secured over €2 billion in funding for clients worldwide. Their approach fosters meaningful collaborations and breakthroughs that make a lasting impact. With 20+ years of expertise and a network of over 5,000 partners, Catalyze ensures funding and strategic support are never obstacles.
The Goal
What Catalyze needed was a brand and website that reflected their role as the ultimate consulting partner for companies in life sciences, sustainable innovations and cutting-edge tech.
Our goal? To position Catalyze as the go-to partner for scaling up groundbreaking ideas while making the experience inviting, professional, and full of energy. The result? A brand as innovative as their mission.
Building a brand that reflects a mission
The Results
A much faster, high performing website that enhanced Adgoji’s brand identity and credibility. The platform was made more comprehensive through illustrations that zoom in on specific features, and requesting a demo was made easy. The new website was launched in January 2024, and the results were impressive. According to the website traffic statistics, Adgoji’s website saw a significant increase in:
Visitors
The number of unique visitors to the website increased by 75% in the first month after the launch, and by 123% in the second month.
Engagement
The average time spent on the website increased by 40% in the first month, and by 60% in the second month. The bounce rate (the percentage of visitors who leave the website after viewing only one page) decreased by 25% in the first month, and by 35% in the second month.
Conversions
The number of sign-ups to Adgoji’s platform increased by 51% in the first month, and by 87% in the second month. The number of leads generated from the website increased by 60% in the first month, and by 104% in the second month.
“Mars did an amazing job with our website. They understood our needs and delivered a website that exceeded our expectations. Our website is now faster, better, and more comprehensive than ever before. We have seen a huge boost in our traffic, engagement, and conversions, and we are confident that our website will help us grow our business and reach new heights.”
Alexander van Elsas
CEO Adgoji
