Bosmann Bakker is a start-up that focusses on training and coaching in nature. They’ve asked us to develop their complete Brand Identity from a logo to a full WordPress Website, focussing on registrations to join a training.
The primary goal was to develop a Brand Identity which stands for nature, simplicity, survival and a raw edge. It had been clear from the start, that this shouldn’t become a stiff and corporate project as a whole.
A complete Brand Identity which is all about nature and survival. The logo contains all the elements that Bosmann Bakker stands for and is also linked to the name with the axe and whisk. The logo is designed so that it’s perfect to use on objects such as sweaters and tote bags. For the business cards we’ve chosen for an unconventional yet exciting material: wood.